Enterprise Management
Advance your cross-functional management skills
5-Day ProgramOrganizational benefits
- Establish closer coordination across departments
- Create stronger, more effective cross-functional teams
- Maximize the profit impact of your Marketing and Sales efforts through the use of contemporary concepts and tools
- Learn how to attract, engage, develop and retain the best talent
- Align values, policies, practices and systems to support high performance
Personal benefits
- Learn to communicate more effectively with managers from other functional areas
- Understand the impact of your decisions across the organization and beyond
- Develop a working knowledge of other functional areas
- Prepare to take on an expanded role within your organization
- Work more effectively in cross-functional teams
- Learn how to enhance your team's performance
Program content
Webinar
Profiting from Uncertainty: External Risk Assessment in Strategic Planning
Professor David Detomasi shows you tools and concepts to help make sense of the external operating environment. Learn how risk can be a positive (and profitable) thing.
Watch recorded webinarThe Program is built around five themes:
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Finance
- Learn the language of Finance and a variety of tools and concepts that will improve your decision-making and competitive analysis
- Decipher key financial and accounting statements
- Understand the essentials of accrual accounting
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Marketing and Sales Management
- Maximize the profit impact of your Marketing and Sales efforts through the use of contemporary concepts and tools
- Articulate your value proposition and identify your customer's compelling reason to buy
- Assess alternative ways to meaningfully differentiate yourself from your competition
- Select and target your most profitable customers
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Human Resources Management
- Enhance team performance through leading-edge HR practices
- Learn how to attract, engage, develop and retain the best talent
- Align values, policies, practices and systems to support high performance
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Information Management
- Understand how IT can redefine the way your organization operates
- Use IT to create a culture of collaboration
- Develop customer service solutions
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Project Management and Lean Innovation
- Use leading-edge tactics to accelerate projects
- Meet or exceed expectations while minimizing risk in a lean environment
Session Leaders
Session leaders include senior professors from Queen's School of Business and knowledgeable experts from industry. These outstanding teachers are constantly in touch with today's business world through real-world business experience, Board memberships and their own consulting practices.

Mr. Barry Cross - Project Management and Lean Innovation, Queen's School of Business
Barry Cross joined Queen’s University in 2006 after spending 20 years in various leadership positions with Magna International, Autosystems Manufacturing and DuPont. While in Industry, Mr. Cross led many key strategic initiatives, including significant development projects in Asia, Brazil, Mexico, and Europe.
Mr. Cross is now an instructor with Queen’s School of Business in Operations Management, Service Management and Project Management. At the Executive level, he speaks regularly on Innovation, Execution and Project Management. His speaking and consulting clients include Samsung, Deloitte, Conference Board of Canada, Encana, LCBO, and others. He has an MBA from Queen’s University, and is the bestselling author of Lean Innovation: Understanding What’s Next in Today’s Economy (CRC Press).

Dr. Tina Dacin - Strategy and Organizational Behaviour, Queen's School of Business
Tina Dacin is Director of the Centre for Responsible Leadership and a Distinguished Faculty Fellow at Queen’s School of Business. She specializes in the areas of business ethics, social innovation, strategic alliances and business networks, specifically focusing of the topics of partner selection and collaboration. Prior to joining Queen’s, she spent nine years at Texas A&M University, where she was recognized for both research and teaching excellence. She has consulted with companies in many industries and has served on the editorial boards of several leading academic journals.

Dr. Louis Gagnon - Financial Strategy & Risk Management, Queen's School of Business
Louis Gagnon is an expert on capital markets and risk management. His research is published in leading academic journals including the Journal of Financial and Quantitative Analysis and the Journal of Empirical Finance. He is a seasoned practitioner who, while as senior manager at the Royal Bank Financial Group, oversaw global interest rate derivatives exposures and developed risk-management methodologies and policies. He consults for a number of organizations in the finance and non-finance sectors and is actively involved in executive development both in Canada and abroad. He has been quoted extensively in The Globe and Mail, National Post and Toronto Star and featured on national television and radio programs. His recent National Post editorial, “Fees and Leverage”, explains the origins of the credit crisis and provides a five-point plan to reform the financial system.

Mr. John Moore - Financial Accounting, Queen's School of Business
John Moore is an experienced and award-winning executive educator who is highly regarded in the accounting profession. He has conducted executive development seminars on financial tools for senior managers at Alcan, BMW, DuPont, Canon, Mitel, Shoppers Drug Mart, New Brunswick Power Corporation, Mountain Equipment Co-op, and Canada Post. He also works with members of senior management teams to integrate financial accounting concepts into strategic planning. He is a six-time winner of the MBA Teaching Excellence Award from Queen’s School of Business; a recipient of the Silver Medal from CMA Canada; a Fellow of the Society of Management Accountants of Canada; and the author of five accounting textbooks, including a study guide for students preparing for the CA designation.

Dr. Salman Mufti - Management Information Systems, Queen's School of Business
Salman Mufti is an Associate Professor of Management Information Systems at Queen’s School of Business. He is an award-winning teacher and has extensive domestic and international teaching experience in both degree and non-degree executive education. He is a former Director of Queen's Executive MBA and of Queen's Full-time MBA. He regularly advises senior managers in corporations and the public sector, and is frequently featured in the press on matters relating to information technology strategy and management. He has consulted with numerous organizations including Bell Canada, Sun Life Insurance, Canadian National Railway, Accenture, and Business Development Bank of Canada.

Mr. Ken Wong - Sales, Marketing & Business Strategy, Queen's School of Business
Ken Wong is one of Canada’s most respected marketing professors. He has worked with the Strategic Planning Institute at Harvard University and the Conference Board of Canada, writes a regular column for Canadian Grocer and Meetings & Incentive Travel magazines and contributes to Marketing magazine, Strategy and numerous trade publications. He is a 2006 inductee into the Canadian Marketing Hall of Legends and past winner of the National Post’s Leader’s In Management Education award. He regularly judges the “Canada’s Best Managed Companies” and other competitions, addresses corporations and conventions around the world, and sits on a number of other advisory/directorship boards. He sits on the Board of Directors of the Canadian Marketing Association, and is Vice President, Knowledge Development, with Level 5 Brand Consulting Inc.
